Life Unfolds

It’s Hard To Let Go

Maybe, sometimes you just have to do unsatisfying things enough times to make you truly sick of them. At least, that’s how it seems to me this morning.

At the beginning of 2008 I started to develop an ecommerce site to sell home improvement products. I signed up to a coaching program which was going to be my last “go” at making this internet business stuff work. (I’ve had many such last “goes” always hoping that this time it will work). The coaching program didn’t work, in terms of my making money, but here I am, 18 months later still plugging away at it. The stupid thing is that most of the work that has to be done bores me senseless and, as a result, I often end up feeling low when I do it.

At the moment, I’m trying to get ahead of myself and add enough content to my network blogs to keep them ticking over until the end of August. But when I think myself forward to that time I can’t imagine that I’ll want to go through this process again which I will need to if I want to keep traffic coming to my sites. So why do I keep doing it?

Partly it’s because I’ve already put so much effort into it it’s hard to walk away. Partly it’s because I don’t have something to replace it with. I like the mental challenge of the SEO stuff and look forward to coming up with a strategy for promoting this site, when I’m ready to go public but I seem to be stuck in relation to the home improvement stuff which has no interest or meaning for me. Keeping on plodding on.

Doing the boring bits is better than feeling like crap though so I suppose I’ll just keep doing it until I get SO sick of it I just can’t face it anymore. (Although that does happen from time to time already). Or, I’ll be clearer about where I’m going next so I can really get into that and, hopefully, developing this site .